guerillagirl – user experience designer

guerillagirl's (ux) design journal

18/03/2018
by stef
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Goals vs needs

Things to keep in mind (eg when using personas) I need oxygen, but that’s not my goal. https://t.co/hvnm84AzJD — Alan Cooper (@MrAlanCooper) March 17, 2018 Related/see also: http://www.guerillagirl.de/2017/09/04/about-users-goals-goals-%E2%89%A0-tasks/

13/03/2018
by stef
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Permanent usage of pop-ups and interruptions hurt your orgas credibility

Just stumbled again upon this quote: “Our studies showed that ads that pop up in new browser windows hurt a site’s credibility. This makes sense; people usually go to Web sites with goals in mind, and they expect the site … Continue reading

11/03/2018
by stef
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Designing for credibility and Stanford Website credibility guidelines

Credibility is a very important factor in both: Human to human Interaction, but also when we interact with computers/technology. Unfortunately, the factor is often neglected in the latter. As credibility is attributed to others, it is a subjectively perceived and … Continue reading

07/03/2018
by stef
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Friend or foe? Social presence is an important factor to consider in Interaction /UX Design

Ever yelled at your computer? Congrats! You’re in good company applying social responses to inanimate things. We as humans are wired to be social creatures. And even digital products may trigger social responses and you might not even be aware … Continue reading