On visual representations

Bildschirmfoto 2016-08-24 um 10.36.36

„Whenever mental transformations are necessary in order to make comparisons of the configurations, graphic representation presents the viewer with a difficult task.“

Norman, Donald A. (1993): Things that make us smart: defending human attributes in the age of the machine, 59

Image: taken from Stephen Fews‘ Perceptual Edge, Visual Business Intelligence Newsletter, August 2007 (recommended read!)

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