guerillagirl – user experience designer

guerillagirl's (ux) design journal

07/09/2018
by stef
0 comments

Orga culture and UX: Competition vs common vision

via GIPHY Image: Cooperation, exemplary image. ;) The famous robbers cave field experiment conducted by Muzafer Sherif (1954, 1958, 1961) investigated how and why group conflicts occur. Sherif argued that conflict between groups (intergroup conflicts) occur in case of two … Continue reading

12/05/2018
by stef
0 comments

Computers are social actors, again and again

"Our acceptance of seemingly autonomous voice assistants will depend on trust. And trust demands being able to distinguish when we’re talking to a human and when we’re talking to an AI.”https://t.co/xFEqIY0qE4 — Anna Dahlström (@annadahlstrom) May 12, 2018 See also: … Continue reading

18/03/2018
by stef
0 comments

Goals vs needs

Things to keep in mind (eg when using personas) I need oxygen, but that’s not my goal. https://t.co/hvnm84AzJD — Alan Cooper (@MrAlanCooper) March 17, 2018 Related/see also: https://www.guerillagirl.de/2017/09/04/about-users-goals-goals-%E2%89%A0-tasks/